How To: Spot Fake v. Real My Beauty Diary Face Masks

Saturday, December 11, 2010

A few months ago, my aunt gave me a box of face masks to try. At first I didn't even know what brand they were, because everything was written in Chinese, and I only knew about 5 characters on the whole box. Then I came across a review on someone's blog, and noticed my masks were very similar - they turned out to be from a popular Taiwanese brand, My Beauty Diary.

Can you spot the fake?
I was really excited to try them out, but it was a good thing I did my research before I did, because it turned out my box of masks were fake! I don't mean to offend anyone, but being Chinese, I know for a fact that we like to counterfeit fakes alot. Just take a look at the handbag dealers on Canal St. in Chinatown, or all the fake Benefit and MAC cosmetics sold by Ebay sellers, most of whom are from Hong Kong.

The packaging looks very convincing - nearly identical to a real box.

Your skin is sensitive and needs to be taken care of; be careful and only buy skincare and makeup products from reputable stores/sellers. I bought my Rice Peptides masks from Sasa.com for a little less than $12/box.

Here are some tips to help you determine if your masks are the real deal.

The Box:
The first thing that I noticed on my masks was the fuzzy, pixelated picture of the strawberries and yogurt on my box. That was what started my suspicions - because what company would put such a badly blown up picture on their box?
Notice the pixelated edges on the yogurt cup.
I threw out the plastic wrap already, but my real masks from Sasa had plastic shrinkwrap around the box, with a sticker on the plastic wrap. The fake masks had no outer plastic wrapping, and the sticker is on the actual box.

I can't read too much Chinese, but my friend Jenn read the back of the box, and noticed that it sounded very "commercial" and the sentences utilized a lot of exclamation points, touting how good the masks are for your skin. However, the description on the real masks was much more informative and scientific; it explained the benefits of the ingredients and how it helps your skin.

Also pay attention to the manufacture date and product code on the back of the box. Notice how the print on the fake masks is pixelated and large, whereas the print on the real masks is smaller and clearer.
The font on the back of the box of real masks is narrower.
The Packets:
Each mask is individually packaged, and there should be some embossed lettering on the bottom right hand corner on the front. If you run your finger over the area, you should be able to feel the upraised letters.
Notice the raised lettering on the real masks.
The manufacture/expiration dates on the back of the individual mask should be engrained into the actual packaging. Notice how the ink just "sits" on top of the plastic for the fake masks, whereas the ink is set deeply into the packaging on the real masks.

Manufacture/expiration date on real masks is deeply printed into the packaging.
The pre-cut slits on the top of the individual packets should all align when placed next to one another. Notice how the size and placement of the slits varies for the fake masks. The packets should  also be neatly sealed and crimped on all 3 sides.
Fake masks - slits at top of packet do not align.
Real masks - slits are all perfectly aligned.
Notice how the bottom seal varies for the fake masks (some are checkered, some not). Seal on real masks is uniform and all bend the same way.
The Actual Masks:
The size and shape of the masks differ greatly, as seen below. Authentic masks should be somewhat oval shaped. (Update: Real masks measure 10 inches horizontally and 8 inches vertically at the widest points) Notice how the fake mask is shorter from the head to chin area and is football shaped.
Note: The real mask was already used so it was pretty dry. All the wet spots you see on the napkin are from the fake mask, so you can get an idea of how much liquid was dripping off it.
The essence of the masks should cling to the mask; little to no liquid should be left in the packaging when you take the mask out. When I opened one of the fake masks, the mask was dripping liquid everywhere.

The real masks I bought aren't the same flavor as the fakes, so I can't say for sure how reliable this may be, but the scent of the real masks was pretty mild. The scent of the fake ones however, was very strong and noticeable. 

Hope this post helps all of you! And always be careful and inspect everything you buy online, especially if the seller/store seems a bit shady :)

54 comments:

  1. Thanks for posting this, it's reaaally helpfulll.
    I'm pretty scarded to use any China products. Toooo much fake stuff that isn't good for you body (can kills you even!)
    Sometimes I'm pretty ashamed of the people in China. Giving other Chinese people bad names.

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  2. whoaaa this is crazy helpful to read, rinny. thanks for this information!

    <3 angie
    Pandaphilia

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  3. @Mei: Lol yes that's true, but you've gotta give us Chinese credit though - we know how to take advantage of supply and demand in the market haha

    @Angie: No problem Angie! Glad to hear the post is of help :)

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  4. a very very helpful post indeed! you should only buy things from reputable places, not shady places like ebay (unless it's a trusted buyer!)

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  5. Thanks for this useful post, whoa it looks almost the same o_o but it's important to buy at stores which you can trust like sasa/yesstyle for example =)

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  6. No way! There's fake beauty diary? Oh man, I just bidded some on ebay!
    I hope they're authentic.
    Thanks for the post!

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  7. Hi!

    I came across your blog from Jennifer's blog roll, nice to meet you. I just wanted to say thanks for this really helpful and informative post. Wah hope none of the masks I own are fake. ^^

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  8. This is so helpful :) thank you! I don't buy any kind of makeup/skincare from Ebay anymore :\ too risky...I get everything from sasa.com.

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  9. OMG thank you for sharing this! I have like 5 boxes of these masks! Luckily they are real, I bought them in Chinatown/NY so you had me worried! haha Sake & Apple are my faves <3

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  10. yeahh those fake maskes were crazy!! we should do more mask-time together Rinny! lol. and now that I know there are some fake ones, I've noticed a lot of stores in Chinatown sell them nearly everywhere, I haven't seen any real ones sold yet...

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  11. Thanks for the info! very helpful! yeah there are a lot of fakes on ebay thats why i don't buy from them unless they have a really good rating...

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  12. @gyc: yep always make sure to check feedback scores!

    @Elisaaa: Glad the post was helpful! Yeah it's scary how good counterfeits look these days >.<

    @J: Ahh I hope the ones you bidded on are authentic too! If they turn out to be fake, you can always try getting your money back through Paypal and file a claim against the seller.

    @Kalmo: Nice to meet you too! I'm glad you enjoyed reading the post! ^^

    @Inside Out Elle: Yeah I used to get stuff like BB creams on there, but with the amount of fakes floating around, I'm too scared now. I'd rather pay a little more on Sasa >.<

    @FashionableAsians: lol you must be a big fan if you bought 5 boxes at once. I hear Apple is a really popular one :D

    @A2NLOV4U: lol definitely! We need some pampering after finals week haha. Yeah I think it might also depend on which stores you go to in CT, cuz I remember you said you saw some fake Missha bb creams at the one in Elizabeth center.

    @Eva: Glad you enjoyed the post! Yeah I usually look out for seller rating and location; I stay far far away from Hong Kong based sellers >.<

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  13. Thank you for the informative post! I've been meaning to do a real/fake thing on MBD but you completely nailed it! I only buy from their trusted retailer (T&T) in Canada so I know for a fact that mine are real. Of course, I double checked everything before I used them JUST in case.

    xx The Little Dust Princess

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  14. Thanks for the info! I've never tried My Beauty Diary masks, but I plan to pick up some when I go to Hong Kong next time. I'll for sure keep an eye on fake ones!!! *-*

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  15. after reading this I went to go check my masks and just realize that I have one box that was fake.... =.= Maaaaaaaaaaaaaan, this really sucks but thank you for telling me. Luckily I didn't use it yet!!

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  16. @The Little Dust Princess: Aw no problem, I'm glad you enjoyed the post! Yeah so far the only places I know to get them online are Sasa and Yesstyle (I think), so I'm hoping these masks will be more widely available, because I really like them :)

    @Edwina: Oooo if you manage to find authentic ones in Hong Kong you should stock up hehe. I regret not stocking up on beauty products the last time I went to China :(

    @Dolce Bunny: Aww sorry to hear that, but I'm really glad you didn't use it yet! I would have hated to see you develop an allergic reaction or something >.<

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  17. @Cindii: Thanks so much for stopping by! I'm glad to hear that my post was of help :D

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  18. Woah? Seriously?! Fake My Beauty Diary face masks?!?! I was in Toronto a month or so ago and saw these selling at T&T and picked up a few there. But then, I was at this mall and there was a store where they just rent box size squares out to people so they can display products for sell. I saw these masks there and they were like a lot cheaper, which I thought to be suspicious. So did not purchase. Good thing! Phew~

    Thanks for the info!

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  19. @Crystal Luvz: You're welcome, I'm glad my post was of help! Yeah the counterfeiters are getting better and better at making these fakes look like the real thing, so it's kinda hard to spot them sometimes. Price is definitely a good indication though!

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  20. Just popping in to say nice site.

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  21. @Anonymous: Thanks for stopping by! ^_^

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  22. Great post. I have noticed this too. I think the easiest one is the embossed expiry date.

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  23. @Isabel: Thanks! Yeah the embossed date was one of the biggest deciding factors when I was trying to figure out if my box of masks were real :)

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  24. I am a new reader and just so happen to stumble across your blog. Thank you so much for letting us know! I really did not know there were fake beauty masks. I received a free one from an ebay seller and it was something I wanted to try since I hear people talk about it a lot. Never got around to use it and then I read your post. I took mine out to compare and its FAKE!!! lol
    Now I'll just throw it out, I'm too scared to try it now. Thanks!

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  25. @Anonymous: Thanks so much for taking the time to read my post! I'm glad you noticed it was a fake before you tried it first! :)

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  26. oh shit. i just bought a fake MBD Mask at Singapore - Chinatown level 3! They claim to be wholesaler. I just bought 5 lose pkt to try (Japanese Cherry Bossom Mask)@ S$1.50 to try. The packaging looked prefectly fine - with complete printing, serial number, expiry date printing, everything looks real. However, when I open and took out the mask, the essense is super watery and the mask doesn't fit like before. It is wider and longer. I tried to adjust and fit onto my face, however it just doesnt fit.

    I removed it and put it on my leg instate as I thought tat as long as the packaging looked real, it should be real. Just in case its fake, I quickly wash away the essense.

    After 5-10mins later, my leg become itchy and red patches.. -_-''.

    Regretted experiment it on my leg..hai. Now leaving light black patches behind...

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  27. @Anonymous: Oh no that's terrible! I really hope your skin clears up soon...

    You should go back to the store and complain to management and try to get a refund for your money. If they knowingly sold fake masks, then shame on them - hopefully they will pull the masks from the shelves so no one else gets an allergic reaction like you did!

    Even if they are not willing to refund you or make repairs in some way, at least you will be making a scene and cause their store to look ill-reputable in front of their other customers!

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  28. Hi I have sort of a crazy favor to ask.. I'm not sure if the masks I got are real or fake.. have you purchased any new masks? Apparently they changed their masks and I think the new ones only have 2 slits on the bottom (the bird nest ones and the french apricot ones..) and I guess anything new they made/remade..
    Here's the crazy favor.. do you mind measuring for me the size of the mask..? I just need the widest point across the mask.. I'm just really upset that the ones I got could be fake.. and to be honest the packaging itself looks very real.. I really hope mine are real because otherwise it'd mean people are making better fakes.. I'd hate that..

    I know it's a weird favor and if it's too much of a bother of course you dont have to, I'd really appreciate it though!

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  29. @Angela: Haha that's not a crazy favor, I would love to be of help if I can provide it :) I haven't bought a new box of MBD masks so I don't know about the change in packaging, but I will measure the masks for you when I get home from work. I really hope yours aren't fake though...because like you said, counterfeiters are getting better and better at making them look like the real thing >.<

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  30. @Angela: The masks are suppose to measure 10 inches across and 8 inches from top to bottom, at the widest points. I hope this helps! Hopefully MBD just changed the packaging style and yours aren't fake :)

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  31. Thanks so much!!! I'll try to check mine when I get home to compare haha..
    Yea I hope mine aren't fake either.. it'd be a really good fake..

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  32.  I LOVE THIS REVIEW THANK YOU SO MUCH :D I really need to know,so far ive came across those with no dates on it,but wow this is almost real but still fake!

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  33. You're very welcome! I'm just glad that I can be of help ^^ Yeah it's crazy how
    good the counterfeits are these days - sometimes it's very hard to tell the
    difference between the real ones and the fake ones! ><




    ________________________________

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  34. Really good post!

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  35. Really good post!

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  36. Really good post!

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  37. Oh my goodness thank you for this how to! I was contemplating on getting some MBD masks from eBay or something and I think I'll reconsider and shop Sasa!

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  38. You're very welcome Tiffany! I'm glad to hear that my post was able to be of
    help to you ^_^

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  39. This is so useful! Dont mind if i link it to my blog?

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  40. Hi Salt Vinegar! Of course I don't mind. I would love if you linked this post on your blog ^_^

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  41. this is something i have never ever read.very detailed analysis.

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  42. Hello. And thank you at once for such an amazing web site. I'll be visiting it on a regular basis.

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  43. Thank you so much for this post! :D Would you believe that some people even review fake products even if they already know that they are? :/

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  44. You're very welcome Valerie! I'm glad that my post was of help to you :) Ahhh that is so risky...if I knew that a product was fake I wouldn't even want to use it. It's not worth the review to risk putting who-knows-what onto your skin and possibly experiencing side effects or allergic reactions :/

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  45. Rinny, hun, I hope you see this. Do you mind if I linked this to a blog post I'm about to publish?

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  46. Hi Joey! Of course I don't mind! :D

    What kind of post are you writing? I'd love to take a look, so let me know when it's up ^^

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  47. Thanks, Rinny!
    Nah, it's just a MBD review, but I'd like to include a reminder to readers that there are plenty of fake MBD masks out there. Your post was very detailed with photos as proof, so thought I'd share that :D

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  48. Sorry I'm getting back to you so late Joey! But that sounds great, I can't wait to check it out. And thanks so much! I'm glad to hear you found my post to be helpful enough to share with your readers :D

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  49. Dear Rinny, is Sasa.com reliable? I did purchase MBD mask and something else there. After reading your entry, a thought suddenly popped in my mind whether products from Sasa were fake.
    I am looking forward to having your reply soon ^^

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    1. Hi! Thanks so much for stopping by and reading :D

      I can assure you that Sasa is a reliable and reputable store. I've purchased from their online store numerous times and they have franchise stores all over China, Hong Kong, Taiwan, even Malaysia. So I hope this settles any worries you may have ^^

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  50. I rarely write comments, but I wanted to thank you for sharing this. :) I had no idea that it existed fake mask of this brand. Luckily, I have only bought the real deal, but I was thinking about buying some from ebay because they were a lot cheaper there. I am glad I googled before I did, because this made me decide to continue buying from reputable places.

    Thank you for sharing your knowledge about this. :)

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  51. i received a beauty diary mask in a giveaway prize and i loved it and i was just about to place an order on aliexpress.com for more because of free shipping and now i am not sure that i should!

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    Replies
    1. Hi Fatema! I've never bought from aliexpress before....I usually buy my MBD masks from established online etailers like Sasa or Imomoko. Actually, Sasa's shipping charges are very reasonable, so I usually end up buying mine from there :)

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